MEME & BUZZ
The words, memes and little things Korea is talking about.
What does ‘hot place’ mean in Korea?
The shortened Korean expression 핫플 usually refers to a currently popular place people want to visit.
Read →TOKTOK GUIDE · 35 secWhat does ‘mukbang’ literally mean?
The globally familiar word comes from combining the Korean words for eating and broadcast.
Read →TOKTOK GUIDE · 30 secWhat does ‘selca’ mean?
A once-common Korean shortening for self-camera, essentially referring to a selfie.
Read →TOKTOK GUIDE · 40 secWhy does ‘TMI’ sound different in Korean conversation?
In Korea, TMI is often used casually for extra or unnecessary personal detail, sometimes jokingly.
Read →TOKTOK GUIDE · 40 secWhat does ‘healing’ mean in Korean lifestyle talk?
The English loanword often describes relaxing experiences, trips or content that feels restorative.
Read →TOKTOK GUIDE · 40 secWhat is a ‘one-day class’ in Korea?
A short workshop for activities such as crafts, cooking or hobbies, usually completed in a single session.
Read →TOKTOK GUIDE · 45 secWhy is everything called a ‘challenge’ online?
Short repeatable dances, actions and formats make challenge-style posts easy to imitate and share.
Read →TOKTOK GUIDE · 35 secWhat is a ‘photo zone’?
A deliberately designed spot for taking pictures, commonly found at cafés, events and pop-ups.
Read →TOKTOK GUIDE · 45 secWhy do popular places use waiting systems?
Digital queues and waiting lists help high-demand restaurants and pop-ups manage crowds.
Read →TOKTOK GUIDE · 40 secWhat does ‘open run’ mean in Korean shopping talk?
The phrase can describe arriving before opening to secure access to a highly demanded item or event.
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